CatchMax: Elevating Fan Engagement
Opportunity
We collaborated with SmartToken Labs and Glenn Maxwell Management to launch Catch Max's brand and web experience from the ground up, effectively positioning the brand as a pioneering and inventive leader in the Web3 industry.
WHAT WE DId
To ensure a smooth and contemporary activation showcasing top-notch Web3 experiences, we undertook a diverse set of tasks. These tasks encompassed generating ideas and creating an attractive logo identity, conducting numerous rounds of testing to improve and polish the unique selling proposition, creating a flexible visual style guide and designing visually striking website layouts. We also produced captivating NFT artwork (utilising cutting-edge 3D design methods), developed compelling content for social media channels, and crafted exciting promotional videos.
Outcome
OUTCOME
This activation has brought a new level of accessibility and inclusivity to the global cricket scene, transforming it for fans all around the world. By creating an affordable and inclusive experience, it has opened up the sport to a wider audience and established a strong brand centred around the renowned cricketer, Glenn Maxwell.
The launch campaign of Catch Max has showcased the power of permissionless loyalty platforms as an effective and unique marketing tool. Within just one week, the campaign attracted an impressive 12,000 unique users who generated 17,000 collectibles. The campaign also ensured the privacy of its participants, maintaining a 100% privacy record.
The community surrounding Catch Max continues to thrive, with numerous new partners joining the platform and exciting new features being introduced regularly. Don't miss out on the opportunity to own a collectible and become a part of this growing community.
Website link: Catchmax.io
Results
3.5K
DISCORD MEMBERS
11.9K
UNIQUE USERS
16.8K
Unique passes
17,000
Collectibles
BRENT ANNELS
CMO - SMARTTOKEN LABS